Free tools, no signup.
The questions we get asked most, answered in a form you can use yourself. Everything runs in your browser — nothing you type reaches us.
Built for both sides of the market
Sanero sits between brands and creators, which means we field the same two questions constantly from opposite directions. Creators ask whether their numbers are good enough to charge properly. Brands ask whether a budget is big enough to be worth spending.
Both are answerable without a sales call, so we made them answerable without a sales call.
What we will not build
The most requested tool we get asked for is an Indian creator rate calculator — put in a follower count, get a price. We are not going to build that, because any number it produced would be wrong often enough to cost somebody money.
Rates in India vary by multiples for identical verified reach, depending on city, language, category, season and how much advertiser competition exists in that market. Our city pages exist partly to show why. What we can teach is how a rate is actually built, which is on what to charge — and the budget planner works from the rates you have genuinely been quoted rather than ones we invented.
(01) — The tools
Three, so far.
(02) — FAQ
Tools, answered.
Are these tools really free?
Yes, and they need no signup. They run entirely in your browser — nothing you type is sent to us or to anyone else. We built them because they are the questions we get asked most often, and answering them publicly is more useful than answering them one email at a time.
Who are these for — creators or brands?
Both, deliberately. The engagement rate calculator is used by creators checking where they stand before pitching and by brands checking a creator before paying them. The budget planner is brand-side. Sanero is a two-sided business, so tools that serve both halves are the ones worth building.
Will you add more tools?
Where there is a question we answer repeatedly and can answer honestly, yes. What we will not build is anything that depends on invented benchmark data — a rate calculator that makes up Indian creator prices would give confident answers that fall apart on contact with a real quote.
(03) — Contact
Ready when
you are.
Creators join free. Brands get a first shortlist on us.